Dylan Sanders' Blog: How to Use Mobile Apps for Events to Engage Attendees, What to Eat to Boost Your Productivity & What Are This Year’s Best 4th of July Fireworks Shows [Einsteins’ Favorites]

Einsteins Favorites - Best Event Planning Articles Of The Week

This week Einsteins’ Favorites takes a closer look at mobile apps for events and how they can help planners better interact with their audience. It also reveals the secret of boosting your productivity at work. And because 4th of July is almost here, we bring you the best fireworks shows to watch across America.

How to Use Mobile Apps for Events to Engage Attendees

Mobile apps for events are here to stay because of the great benefits they provide before, during and after the event. Ideally, a dedicated event app should be created 3-4 weeks prior to the event. Through its different features, a mobile app can easily facilitate connections between attendees, between attendees and the event sponsors and can even enable appointments with exhibitors through in-app booking systems. Mobile apps also work well to communicate event-related information, to find out attendees’ expectations regarding the event, to share presentation abstracts and to expand the brand’s message across networks by using the event’s hashtag. Here are more ways in which mobile apps can contribute to creating excitement and engagement before the event! Please let us know which mobile apps for events you already use and how they help you.

38 Corporate Event Venues You Should Know About

We all know that finding the venue for your event can be difficult and choosing the right one can be a hard decision to make. Is the space big enough? Is it easily accessible from the city? Will it impress your attendees? These are just some of the questions event planners ask themselves when looking for the perfect venue. No matter the size of the event you’re planning, you should take a look at these outstanding corporate event venues in North America meant to make your decision easier.

Why Evernote is the Perfect Tool for Blogging

Blogging has never been easier than today with such an abundance of information around us. All it takes is some structure. Evernote seems to be the perfect tool for that. You can capture blog post ideas on the go, without needing an Internet connection. You can research for blog post ideas by using Web Clipper and Evernote Helper, without ever having to leave your browser. You can even email them into Evernote. And last but not least, you can actually write blog posts directly into Evernote, being able now to focus more on content than design. Here is a complete guide from CoSchedule that shows in detail every available tool in Evernote that can effectively support your blogging activity!

What to Eat to Boost Your Productivity

We all know by now that healthy eating and regular exercise is good for our general well being. But few of us know that what we eat can seriously impact our productivity and performance at work. Studies have shown that having a rich diet in saturated fats or sugar only leads to low energy and low productivity, even if at first you experience a spike in energy level. It’s time you take care of your body and brain by making the right food choices. You will be able to focus better, learn faster, improve your memory and even be more creative. Check out some healthy meal options for breakfast, lunch and dinner to sustain your brainpower and be more effective at work!

Why Segmentation on Age Alone is Wrong

There has been a lot of talk about Millennials, and how important is to win them over to your side. After all, they will reach 75 million in the US this year, overtaking Baby Boomers for the first time. It’s only natural to view this market as important for your business. However, focusing on a particular age group when designing your product or event for that matter, may be wrong. Studies show that attitudes and behaviors can be similar across all ages, so it’s more important to take these into account rather than age when designing your product or service. Here is a well-supported perspective on why segmentation by age alone can be damaging for your business.

How to Engage Your Audience on Social Media

Having a social media strategy is essential for engaging your audience. But being present on social networks is merely the first step in starting meaningful conversations with your followers. From here, there is an actual science that needs to be followed to get tangible results. Are you focused on creating high-quality visual content? Do you post often? Do you have a unique hashtag for your event? Are you linking to registration pages and downloadable content? If your answer is yes to all these questions, then you’re doing the right thing. Here are other recommendations of how to effectively use social media to interact with your audience and build strong positive relationships.

The Greatest AV Challenges of an Unusual Event Venue

AV-related issues are by default a huge responsibility, and when the event venues are out of the ordinary, they become even more challenging for event planners. It’s always best to inspect the site on your own and find out the needed equipment requirements. The logistical aspect should also be on top of your mind because when choosing a mountain top as your event location there’s a lot of pressure in figuring out the best and safest transportation for the equipment. Continue reading to find out the challenges of lighting up a castle for an event along with other things event planners should keep in mind when going for a more demanding venue!

What to Say to Have a Positive Mindset

Studies have shown that the language we use has the power to impact our psyche in a positive or a negative way. There are words such as “should”, “must”, “busy” and others alike, that we often say without being aware that only by saying them we bring unnecessary stress in our lives. Instead, we can consciously choose to say those words that empower us and give us a sense of control and autonomy. Check out what we should actually say to turn our psyche around!

5 Great Apps for Your Mind and Soul

Are you interested in finding out the latest best mobile apps out there? Don’t miss out on the updated version of the video editing app from Vimeo which makes possible to get some nice videos to share! Also, the Elevate app offered by Apple, already awarded as the best app in 2014, just went through an important update. Not only can users improve their cognitive skills through well-designed games, but they now have access to a more detailed report about how they are progressing with the skill they want to train for. Check out more interesting apps that can help you in so many different ways!

What Are This Year’s Best 4th of July Fireworks Shows

Because 4th of July is just around the corner, you should get prepared to witness yet another outstanding fireworks show for the celebration of the Independence Day. The fireworks have been a lasting tradition ever since 1778, one year after the signing of the Declaration of Independence in Philadelphia. Browse through the best America’s fireworks displays this year and check out what to expect from each event.

Hope you all have a great time these days and enjoy the best fireworks show ever! Happy 4th of July!